Canonical: https://www.anilkumark.de/work/pmm/technical-partner-marketing/
Author: Anil Kumar Krishnashetty (https://www.anilkumark.de/)

# Technical Partner Marketing

![Partnership](/assets/Copy%20of%20Add%20a%20subheading.png)

### [Great UX with Lokalise and Vercel Partnership](/great-ux-with-lokalise-and-vercel)

Boosted new partnership opportunities by crafting a compelling narrative involving Vercel and Lokalise.

### Partnership via community

1. Introduced [MACH alliance](https://machalliance.org/) to [Vercel](https://vercel.com/).
2. Organized [HEADLESS Meetup events in Berlin](../../community/headlessons), connecting digital agencies with HEADLESS technology partners.

### [Build your dream workflow using Atlassian Forge](https://blog.developer.atlassian.com/build-your-dream-workflow-using-forge/)

Championed Atlassian's Forge in marketing campaigns, showcasing its potential for seamless app development. Highlighted innovative integrations, such as Figma-Confluence synergy and WhatsApp-driven Jira tasks, to demonstrate value to potential technical partners. [Read more details here](https://anilkumark.gitbook.io/portfolio/frontend-work/app-innovations-enhancing-workflows-across-platforms#atlassian-forge-apps)

![Source: https://blog.developer.atlassian.com/build-your-dream-workflow-using-forge/](/assets/1f9f9daa-ce61-4338-858d-4fee920cce65-990x445.png)

### Tech Partner landing page on [Lokalise Marketplace](https://lokalise.com/product/apps)

Implemented a tech partner landing page on Lokalise Marketplace, enhancing integration adoption, streamlining the integration initiation process, and ensuring accessible support.

![https://lokalise.com/product/apps/customer-service/dixa](/assets/Screenshot%202023-10-02%20at%2012.30.47.png) ![https://lokalise.com/product/apps](/assets/Screenshot%202023-10-02%20at%2012.33.11.png) ![https://lokalise.com/product/apps/notifications-and-events/make](/assets/Screenshot%202023-10-02%20at%2012.32.15.png)

### Testimonials 

What feedback did the Partnership, Sales, and Customer Success team share about Anil?

![Testimonials from my colleagues at Lokalise](/assets/Partnership%20(1).png)